Racing performance POTENZA

PRacing-inspired performance POTENZA meets the challenge of evolving the driving experience as well as realizing the greatest performance of today.
POTENZA is committed to catering to the demands of all people who love driving.

DUELER tire brand.

DUELER combines the high-level traction and toughness that is required for full-fledged 4WD vehicles.
At the same time, it provides superior driving performance, comfort, and reliability to a wide variety of vehicles including pickups, SUVs (sport-utility vehicles), CUVs (cross-utility vehicles), and premium SUVs/CUVs.
The essence of Bridgestone's tire design technology which receives worldwide recognition has been channeled into DUELER tire brand.